Dealership Team Training | Sales, BDC & Leadership | MC Sales Training

For Dealership Teams

Team Training for Dealership Sales, BDC & Leadership

Standardize word tracks, follow-up cadence, and daily accountability across the whole store—so performance doesn’t depend on a few “naturals.”

Unified Language BDC → Sales Handoff Scoreboards Coaching Rhythm Process Adoption

Best fit if your store has…

Inconsistent output across reps

  • Great months followed by random months.
  • Strong closers carrying the board.
  • Inconsistent follow-up and weak next steps.
  • BDC setting appointments that don’t show.
  • Managers repeating the same coaching every week.

We install…

A repeatable team operating system

  • Unified word tracks for the exact moments that stall deals.
  • A follow-up cadence everyone runs (not “when they feel like it”).
  • Clear next-step control in every conversation.
  • Daily standards + scoreboards for visibility.
  • A manager coaching rhythm that sticks.

What’s included

Language + Sequence + Accountability

This isn’t “training content.” It’s process installation—so your store runs the same playbook, every day.

Language

Word Tracks

Scripts tied to exact moments: opening → discovery → transition → next step → objections.

  • Better discovery = less price grinding
  • Cleaner transitions = fewer stalls
  • Stronger commitments = higher shows

Sequence

Follow-Up Cadence

Day 0–7 appointment push + long-cycle follow-up your entire team can repeat.

  • Text/email/phone sequencing
  • What to say after “no response”
  • Simple CRM execution rules

Execution

Accountability

Daily non-negotiables and scoreboards so managers can coach what they can see.

  • Daily activity standards
  • Appointment + show visibility
  • Weekly coaching rhythm

If it’s not a fit, we’ll tell you.

Rollout

Install. Practice. Normalize.

You don’t need more meetings. You need a cadence the store can actually keep running.

1

Align

Define standards, roles, and what “done” looks like (Sales, BDC, managers).

2

Install

Put word tracks + sequence into the day-to-day, with reps and call review.

3

Coach

Managers run scoreboards and coach the same way every week.

FAQ

Common Questions

Is this for Sales, BDC, or both?
Both. Team training works best when Sales + BDC run the same language and follow-up cadence—especially around appointment setting and handoffs.
Will this make the team sound scripted?
No. Word tracks are guardrails, not robot scripts. The goal is consistent posture and next-step control while keeping each rep natural.
How do managers keep it from fading after 2 weeks?
We install scoreboards + a coaching rhythm. When standards are visible, managers can coach execution daily instead of repeating “motivation talks.”
What if we’ve tried training before?
This is installation: scripts tied to sequence + daily execution standards. You run it for 7 days, measure results, then tighten what breaks.